Read a third-party, data-validated, analyst perspective on how PathFactory 1) personalizes complex B2B buyers' journeys 2) drives renewals by retaining and engaging current customers, and 3) provides unified content AI, automation, and analytics across the tech stack. Customers report results like 40% improvement in pipeline velocity, 202% increase in number of partners engaged, 4.5x increase in revenue, and 70% improvement in closed-won deals.