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Why AI is changing how companies evaluate product-led growth

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7 min read

Why AI is changing how companies evaluate product-led growth

Thanks for being one of over 175,000 forward-thinking GTM Leaders who subscribe to this weekly research note. This week’s research note includes: GTM Research: Why AI is changing how companies growth
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From Pilot to Platform: Why 95% of AI Projects in GTM Stall (or Fail)

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10 min read

From Pilot to Platform: Why 95% of AI Projects in GTM Stall (or Fail)

Thanks for being one of over 175,000 forward-thinking GTM Leaders who subscribe to this weekly research note. This week’s research note includes: GTM Research: From Pilot to Platform: Why 95% of AI a
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How to Use the GTM Operating System to Recalibrate After Budget Cuts or a RIF

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8 min read

How to Use the GTM Operating System to Recalibrate After Budget Cuts or a RIF

Thanks for being one of over 175,000 forward-thinking GTM Leaders who subscribe to this weekly research note. This week’s research note includes: GTM Research: How to Use the GTM Operating System to
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What Breaks GTM at Scale (Part 2/2)

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6 min read

What Breaks GTM at Scale (Part 2/2)

Thanks for being one of over 175,000 forward-thinking GTM Leaders who subscribe to this weekly research note. This week’s research note includes: GTM Research: What Breaks GTM at Scale (Part 2/2) GTM
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What Breaks GTM at Scale (Part 1/2)

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7 min read

What Breaks GTM at Scale (Part 1/2)

Thanks for being one of over 175,000 forward-thinking GTM Leaders who subscribe to this weekly research note. This week’s research note includes: GTM Research: What Breaks GTM at Scale (Part 1/2) GTM
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The 6 Frameworks You Need for 2026 Planning

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8 min read

The 6 Frameworks You Need for 2026 Planning

Thanks for being one of over 175,000 forward-thinking GTM Leaders who subscribe to this weekly research note. This week’s research note includes: GTM Research: The 6 Frameworks You Need for 2026 GTM
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New Research: Why Inorganic Growth Belongs in Every CEO’s Toolkit

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7 min read

New Research: Why Inorganic Growth Belongs in Every CEO’s Toolkit

Thanks for being one of over 175,000 forward-thinking GTM Leaders who subscribe to this weekly research note. This week’s research note includes: GTM Research: M&A Playbook: Why Inorganic Growth in a
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Just released: New GTM Benchmark Reveals How and Why You Need To Break Through 120% NRR

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7 min read

Just released: New GTM Benchmark Reveals How and Why You Need To Break Through 120% NRR

Thanks for being one of over 175,000 forward-thinking GTM Leaders who subscribe to this weekly research note. This week’s research note includes: Thanks for reading GTMonday by GTM Partners! for free
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New Research: The New Playbook for Territory and Compensation Planning

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7 min read

New Research: The New Playbook for Territory and Compensation Planning

Thanks for being one of over 175,000 forward-thinking GTM Leaders who subscribe to this weekly research note. This week’s research note includes: Thanks for reading GTMonday by GTM Partners! for free
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From Survival Mode to $84.8M in 8 Months (Step-by-step)

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5 min read

From Survival Mode to $84.8M in 8 Months (Step-by-step)

Thanks for being one of over 175,000 forward-thinking GTM Leaders who subscribe to this weekly research note. This week’s research note includes: GTM Research: GTM Transformation: From Survival Mode
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7 Truths and a Lie—The Documentary Every GTM Leader Needs to Watch

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8 min read

7 Truths and a Lie—The Documentary Every GTM Leader Needs to Watch

Thanks for being one of over 175,000 forward-thinking GTM Leaders who subscribe to this weekly research note. This week’s research note includes: GTM Research: 7 Truths and a Lie—The Documentary GTM
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New Research: How Top Businesses Are Using AI to Drive GTM Performance in 2025

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8 min read

New Research: How Top Businesses Are Using AI to Drive GTM Performance in 2025

Thanks for being one of over 175,000 forward-thinking GTM Leaders who subscribe to this weekly research note. This week’s research note includes: GTM Research: New Research: How Top Businesses Are AI
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New Research: Intent Data Maturity Curve

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6 min read

New Research: Intent Data Maturity Curve

Thanks for being one of over 175,000 forward-thinking GTM Leaders who subscribe to this weekly research note. This week’s research note includes: GTM Research: New Research: The Future of Intent Data
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A new framework for value selling that actually works—especially with CFOs

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5 min read

A new framework for value selling that actually works—especially with CFOs

Thanks for being one of over 175,000 forward-thinking GTM Leaders who subscribe to this weekly research note. This week’s research note includes: GTM Research: 9 GTM Shifts You’ll Need to Make by GTM
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Stop Running 2022 GTM in 2025: Make These 9 Shifts Now

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8 min read

Stop Running 2022 GTM in 2025: Make These 9 Shifts Now

Thanks for being one of over 175,000 forward-thinking GTM Leaders who subscribe to this weekly research note. This week’s research note includes: GTM Research: 9 GTM Shifts You’ll Need to Make by GTM
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New Report: Why Agentic Marketing Is the New Architecture for B2B Growth

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6 min read

New Report: Why Agentic Marketing Is the New Architecture for B2B Growth

Thanks for being one of over 175,000 forward-thinking GTM Leaders who subscribe to this weekly research note. Thanks for reading GTMonday by GTM Partners! Subscribe for free to receive new posts and
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Invite your friends to read GTMonday by GTM Partners

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1 min read

Invite your friends to read GTMonday by GTM Partners

We recently crossed 175,000 GTM subscribers and we want to thank you for your support that allows us to bring original research your way! If you enjoy GTMonday by GTM Partners, it would mean the to a
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Read This Before You Miss Your H2 Numbers: 7 GTM Trends That Matter

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8 min read

Read This Before You Miss Your H2 Numbers: 7 GTM Trends That Matter

Thanks for being one of over 175,000 forward-thinking GTM Leaders who subscribe to this weekly research note. This week’s research note includes: GTM Research: 7 GTM Trends That Matter GTM OS Partner
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Launched Today: CEO’s Guide to B2B Positioning and What You are Missing

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7 min read

Launched Today: CEO’s Guide to B2B Positioning and What You are Missing

Thanks for being one of over 175,000 forward-thinking GTM Leaders who subscribe to this weekly research note. This week’s research note includes: GTM Research: CEO’s guide to positioning GTM OS GTM a
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Why GTM fails and how to fix it at $7M, $39M, and even at $76M

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9 min read

Why GTM fails and how to fix it at $7M, $39M, and even at $76M

Thanks for being one of over 175,000 forward-thinking GTM Leaders who subscribe to this weekly research note. This week’s research note includes: GTM Research: Why GTM fails and how to fix it at $7M,
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CEO’s Guide to Hiring a Great Fractional Leader

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8 min read

CEO’s Guide to Hiring a Great Fractional Leader

Thanks for being one of over 175,000 forward-thinking GTM Leaders who subscribe to this weekly research note. Thanks for reading GTMonday! Subscribe for free to support our work. Research: The CEO’s
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A Look Back (and Forward) at the Framework That Helped Thousands of Revenue Teams Get Unstuck

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11 min read

A Look Back (and Forward) at the Framework That Helped Thousands of Revenue Teams Get Unstuck

Thanks for being one of over 175,000 forward-thinking GTM Leaders who subscribe to this weekly research note. This week’s research note includes: GTM Research: The Framework That Helped Thousands of
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The Campaign Is Dead. Long Live the Experiment.

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7 min read

The Campaign Is Dead. Long Live the Experiment.

Thanks for being one of over 175,000 forward-thinking GTM Leaders who subscribe to this weekly research note. Thanks for reading GTMonday! Subscribe to get new posts in your inbox every week This GTM
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New Research: How Enterprise GTM Teams are Scaling Globally

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9 min read

New Research: How Enterprise GTM Teams are Scaling Globally

Thanks for being one of over 175,000 forward-thinking GTM Leaders who subscribe to this weekly research note. This week’s research note includes: GTM Research: Going Global: what changes (and what in
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